Why You Need A Website
April 18, 2011 • Posted in General
Do you have your own website? If the answer is “no” then you might not realize all the great things having a website can do for you, your business or your organization. Here are 8 reasons why you need to have a website.
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Your Competitor Has A Website
If you are in competition with another business that has a website, they have a clear advantage by marketing themselves in an area that you are not. If a customer is looking for the services that you offer, more often than not they are heading to the internet to find them. If your competitor is online and you are not that potential customer only has the option to use the business that they are able to find.
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Look Professional and Gain Credibility
With a professional, well designed website, you will improve your overall impression to the public and, in turn, your customers will develop a greater sense of confidence in your organization.
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Because “Google” Is Now A Verb
“Just Google It” has become a common phrase in our language. More than ever before, people are turning away from traditional means of finding information and looking online. Your website should be at their fingertips.
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Deliver Significant Information and Improve Communication
A carefully crafted Website can guide your clients, suppliers or employees through page after page of information. Another advantage is that you can add audio and video to these pages – something that paper communication tools cannot offer.
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Cheap Advertising
Websites are like brochures that are free to reproduce, interactive, and quickly distributed to people who are already looking for them. When you compare the price of a Website to the expense of creating and distributing more traditional forms of marketing materials, like newspapers, direct mail campaigns and magazine ads the cost of setting up and maintaining a Website is nominal.
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Easy and Cheap Updates
One of the best features of a Website is that you can quickly and easily change information as it changes within your business. Unlike printed materials that need to be revised and then reprinted at cost; a Website allows you to change or add products and services as often as you wish in just a few steps.
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Massive Reach
According to internetworldstats.com 266+ million people in the United States use the internet and the user growth from 2000 to 2010 is 146%. What other advertising or marketing can help you reach 75% of the US population for such a small investment?
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It Saves You Time
Handing out information takes time. Answering Questions take time. When you have a website you can direct people with frequently asked questions to it leaving you with time to do what you do best; running your business.
About Eric
I’m a creative freelance designer with over 8 years of experience. I enjoy design, art and illustration. I'm available for hire so contact me and tell me about your current design project. View all posts by Eric → Why You Should Hire A Web Designer →
